I can't install on the server, help please

I could not install on Server 2012 R2. The file link I downloaded: Survey Solutions

How can I fix the problem?

I have a few more questions;
Is it necessary to install on the server for the installation of the survey system?
What are the disadvantages when I create a survey on the online website?
Is there a difference between an online website survey and a survey created on a server?


Please check events in Event Viewer for more details.